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Course & Subject Guides

Fine Arts : Bradford Campus

This guide supports related courses and areas of inquiry.

Art Marketing

Word of Mouth Marketing cartoon with the word "marketing" spoken into a woman's ear.

(Haulix Daily at haulixdaily.com/2019/02/improve-word-of-mouth-music)

Areas of Investigation for Capstone Research

These are suggested areas of research for your Capstone project:

  • Applications (to galleries, grad school, anything in the arts)
  • Contracts
  • Documenting Your Art
  • Exhibiting
  • Framing 
  • Gallery Management
  • How To’s
  • Selling Your Work
  • Videos

Topics of Investigation

These are a few topics for inquiry:

  • Art as a Business
  • Art Fairs
  • Art & the Global Market
  • Business of Art
  • Entrepreneurship
  • History of the Arts Marketing
  • Public Relations & the Arts
  • Self Promotion in the Arts
  • Social Media & the Arts
  • Writing Grants

Journals

E-Journal Search

Search for e-journals and other serials (i.e., magazines, and newspapers) by title, ISSN, or browsing. Use the PittCat Journal Finder that is in the top navigation of PittCat, or run a regular PittCat search.

journal search image