For complete information about trademarks, see the US Patent and Trademark Office's informational website.
Brief Definition: A trademark is a name, symbol or phrase used in interstate commerce to identify the source of a product or service. A business or company name is a trade name and cannot be registered federally.
There are two types of trademarks typically registered with the US Patent and Trademark Office:
For more information about trademarks, see the helpful links below:
Trade secrets are a type of Intellectual Property (IP) the have an economic value because they are not generally known or readily ascertainable by others, and which the owner takes reasonable measures to keep secret. Outside of the United States such secrets may be referred to as confidential information.
Probably the best known trade secret is the formula for Coca-Cola, which was first invented in 1888.