Business Source Complete can offer a comprehensive look at academic articles published within the discipline of business to offer insights into creating or doing business.

You may want to research whatever social issue it is that your enterprise is aiming to help fix. Academic research can give you much needed background on the issue and how deeply it has been studied. These article might also offer statistics that you could use when pitching your enterprise. 

You can use PittCat to search for journals by keyword and browse what has recently been published. 

Search for e-journals and other serials (i.e., magazines, and newspapers) by title, ISSN, or browsing. Use the PittCat Journal Finder that is in the top navigation of PittCat, or run a regular PittCat search.